In an effort to put the “purr” in petty, a Rhode Island animal shelter is offering a unique and heartwarming Valentine’s gift for the bitter and resentful. For just a small fee, dyed-in-the-wool exes and former friends can have the name of their enemy buried in kitty litter, a gesture that is sure to bring them the satisfaction they crave.
Yes, you read that right: kitty litter. That substance that cats use to bury their waste is now being repurposed to serve as a symbol of scorn and disdain. And while it may seem like an absurd and juvenile stunt, the animal shelter behind the campaign clearly believes that there is no greater way to show someone you don’t care about them than by associating them with something that is generally considered unpleasant and unappealing.
Of course, there are many questions that come to mind when considering this unique Valentine’s offering. For starters, why kitty litter? Why not something else that is equally unpleasant, like garbage or mud or moldy cheese? Is there something about litter that makes it especially apt for this purpose? And who exactly is the target demographic for this gift? Is it the kind of thing that people will actually want to give their exes or former friends, or is it just a clever marketing ploy designed to drum up attention for the animal shelter?
To get to the bottom of these questions, we reached out to the animal shelter in question for comment. Unfortunately, they declined to speak with us, citing concerns about negative publicity and backlash from the public. But even without their input, it’s clear that this Valentine’s Day campaign is causing quite a stir.
Some people are calling the gesture petty and immature, arguing that it’s best to move on from past hurt and grievances rather than wallowing in them. Others are simply confused, wondering why anyone would spend money on a gift that is essentially just a bag of dirt with a name on it. And then there are those who are embracing the campaign with open arms, seeing it as a cathartic and satisfying way to get revenge on someone who has wronged them.
But regardless of people’s opinions on the matter, one thing is clear: this Valentine’s Day, kitty litter is sure to be on the minds of many jilted lovers and ex-friends in Rhode Island. Whether or not they choose to take advantage of this unique gift is up to them, but one thing is for certain: the animal shelter behind this campaign knows how to make a splash.
